Boyle Energy
Project Scope
We partnered with Boyle Energy, a family-run electrical contractor based in Edinburgh, to deliver a cohesive & impactful branding and logo design overhaul. Our team worked with Boyle Energy to build a visual identity that aimed to match their unwavering commitment to excellence within the electrical industry, sustainability through their provision of renewable systems in Edinburgh, not to mention the wider community within the central belt of Scotland.
Boyle Energy needed branding that reflected their professionalism and approachable ethos while maintaining a modern and dynamic aesthetic.
Edinburgh's Fastest Growing Electrical Contractor
Boyle Energy have grown from humble beginnings to becoming one of Edinburgh’s largest suppliers of commercial, domestic and renewable electrical installation services to some of the regions largest companies, Boyle Energy Serve domestic, commercial, and industrial clients, with their team excelling in electrical systems, creative and industrial lighting, security systems, and renewable energy installations across our nations capital.
Their dedication to client and employee respect, solid teamwork, and the trust they have earned, have all played an important role in their monumental growth within the electrical installation sector.
Boyle Energy needed award-winning branding that reflected their professionalism and approachable ethos while maintaining a forward looking and modern aesthetic. They wanted a logo that would help to visually communicate their proven reliability and eco-conscious company mission while resonating with their expansive list of clients.
The Challenge
Our primary challenge was designing a brand identity that really captured the family-run nature of Boyle Energy, their unlimited expertise across multiple sectors within Edinburgh’s electrical installation industry, and their focus on sustainability through renewables.
The logo design had to be versatile enough for both digital & print use, from business cards to large-scale commercial signage. Additionally, their branding needed to represent their forward-thinking approach while remaining timeless and relatable to their core audience in Edinburgh.
The Result
We developed a clean & modern logo that emphasised their expertise within the energy and renewable innovation sector. We used a modern typeface paired with a minimalistic logo mark, which attempted to reflect the dynamic & sustainable nature of the Boyle Energy brand. The colour palette chosen includes shades of orange and black, which we believed resulted in an innovative and ambitious combination that mirrored their innovative approach to electrical installation.
Their new branding positions Boyle Energy as a leader in their industry, reinforcing their reputation for industry excellence within electrical installations and supports their dedication to building and nurturing their customer’s trust. Now, their updated visual identity aligns with their company mission and core values, helping them to really stand out in a competitive market in Scotland.
View their company website here: https://boyle-energy.co.uk